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Why Advertise on a Taxi? Taxi advertising offers a cost effective, flexible outdoor advertising solution. Reaching a mass audience of 500,000 on a daily basis delivering your brand to the heart of Liverpool City Centre and its suburbs. With over 70% of UK adults saying they often notice advertising on taxis, and over 60% of viewers classed as abc1 professionals, black cab advertising will almost certainly increase your exposure and boost sales. Taxis travel an average of 200 miles per day in populous city locations, so unlike many other forms of advertinsing the adverts are always seen close to the point of sale. Taxis are generally ‘double shifted’ by 2 drivers which means the taxi is on the move nearly 24 hours per day 7 days per week. They are used by both local people and visitors to the city. That better way to advertise your brand to new potential customers. Most taxi runs are in high profile locations with high levels of footfall that other media do not have access to. Train stations, city centres, airports, shopping centres, etc. According to the recent TGI figures 10.5 million adults saw a taxi advert within the last week We offer highly flexible campaigns that can be booked on timescales to suit you. Starting at 1 month contracts up to a full 12 month campaign. You may want a long term campaign to raise awareness of your brand such: ALL OF THESE COMPANIES ADVERTISE ON LIVERPOOL TAXIS: The Hamton by Hilton Hotels, Paul Crowley Solicitors or M&G investments. But you may have a specific product launch such as KLM launching a new rout from John Lennon Airport, or Everton FC’s half-season ticket , or Livepool FC’s new kit launch. It may be a specific event such as The Liverpool Tennis Tournament, or a Boxing Match at the Echo Arena. Charities may want to raise awareness of a specific cause. The taxis do not stop at being mobile billboards, we offer clients the opportunity to use the taxis fro promotional purposes too. These can include photoshoots, client pickups & product launches. Business card holders can also be supplied. The average taxi journey is about 15 minutes. That gives the advertiser 15 minutes to raise awareness of their brand or product. You’ll often find that even the smallest campaign can bring a significant return on investment, whether supplementing your existing marketing mix, or just used as a stand alone marketing tool. Priced at less that £6 per day, it is a great value tool to reach high numbers of potential customers. In the highly competitive age of online marketing, outdoor media remains one of the most effective platforms for getting your business noticed. In conjunction with other campaigns such as TV and Radio to reinforce your message to your target audience. By keeping the design, printing and fitting inhouse we can keep our costs low which we pass on to our customers with the lowest prices around. The Benefits
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the taxi advertising specialists
